The Travel Advisors Guild (TAG) will hold the 27th edition of its traditional ?Gathering of Friends? in Rome from October 20 to 22. This year?s event will be particularly special, as it coincides with the association?s 30th anniversary and its three decades of working alongside independent travel agencies. The event will bring together 150 professionals from the tourism sector, including representatives from member agencies, company executives, and the trade press.
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Biometrics is gaining ground at airports as a way to speed up the process of passing through various security checkpoints. Airports, airlines, and technology companies are now calling on the European Union to establish a common framework that facilitates the development of biometrics without compromising privacy. The industry argues that its use should be voluntary, secure, and limited to travel. Above all, passengers should still be able to choose non-biometric alternatives.
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Artificial intelligence is accelerating the development of new experiences for corporate events and reducing their production costs. Joaquim Pintó, CEO of Padcelona, analyzes the impact of this technology on an industry that, he says, is undergoing a profound transformation. Avatars capable of interacting with attendees, personalized activations, and new ways to analyze attendee behavior are just some of its applications.
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The acquisition of American Express Global Business Travel (Amex GBT) by Long Lake Management, valued at approximately $6.3 billion, marks a new chapter for one of the world?s leading corporate travel groups. The transaction marks the company?s delisting from the stock exchange and comes at a time marked by the integration of CWT, the reorganization of some of its operations, and a growing commitment to artificial intelligence.
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Business expenses recorded through Emburse Enterprise increased by 4.8% between January and July compared to the same period last year. Transportation was one of the main drivers of growth, with a 26.7% increase, while airline tickets accounted for more than three-quarters of the increase in this category. The higher volume of travel?and not just the rising cost of travel?accounts for much of this trend.
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Experience Designer and founder of Sensoriath and Àncora d?Amore, Dalila Azzurra Giordano approaches event design from a human-centered perspective, in which strategy, emotion, and sensory stimuli are all part of a single narrative. In this interview, she analyzes how experiences can help transform the perception of a brand and reflects on the role of technology, participation, and human connection in the future of corporate events.
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