• , 04 March 2026

Two-thirds of European event companies operate or expand internationally

The internationalization of event companies is advancing at the European level, but the operational and regulatory complexity of the sector is also increasing, according to the LiveCom Alliance follow-up study, with the participation of AEVEA. Most agencies operating outside their home country acknowledge that they are reaching capacity limits and demand greater collective support. Leer más

• , 03 March 2026

"An event is not designed to be perfect, but to leave a lasting impression."

Founder and CEO of MdS Global Marketing and Senior Advisor on Customer Experience and the Silver Economy at Atrevia, Juan Carlos Alcaide argues that the corporate event experience is not a matter of aesthetics or technological display, but rather a strategic discipline that combines rigorous measurement and human sensitivity. Leer más

• , 02 March 2026

Fear of traveling alone: the confidence gap among women on business trips

Coinciding with International Women's Day, a European study conducted by The Social Hub reveals that 80% of Spanish female travelers are concerned about their safety when traveling alone, a fear that intensifies in age groups that are key to corporate mobility and that influences both the choice of destination and the type of accommodation. of Spanish female travelers are concerned about their safety when traveling alone, a fear that intensifies in age groups that are key for corporate mobility and that influences both their choice of accommodation and their habits during the trip. Leer más

• , 27 February 2026

Business Travel moves from price to value with data management and foresight

Business travel is shifting from price to value through data management, foresight, and strategic vision. Forum Business Travel & Events brought together travel managers and suppliers yesterday in Barcelona to redefine the corporate travel purchasing model. Leer más

• , 20 February 2026

"When everything is technologically integrated, the event ceases to be a puzzle of suppliers."

Amir López is Head of International Business EMEA at Meetmaps, a comprehensive platform that covers the entire event cycle, from registration to final metrics. The company works with a clear objective: it is not simply a matter of incorporating technology, but of eliminating friction so that organizers can focus on the essentials and attendees can enjoy a smooth, uninterrupted experience. Leer más

• , 16 February 2026

International SOS joins as a new sponsor of Forum Business Travel & Events

Forum Business Travel & Events strengthens its network of partners with the addition of International SOS as a new sponsor. The alliance between the two organizations consolidates their shared commitment to safety, well-being, and professionalism in corporate travel and events, providing the community of travel managers and event planners with strategic value in comprehensive risk management. Leer más