December 2018

Travel manager, an invisible figure in the face of the blindness of some companies

Travel manager, an invisible figure in the face of the blindness of some companies

After many years in a sector that I am passionate about, I have always thought that Spain, with its level of business passengers, the quality of tourism we offer and its strategic position in Europe, would have a clear understanding of the importance and value that having a Business Travel Manager or Corporate Travel Manager brings to companies. But I was wrong. Looking on LinkedIn for indicative salaries to make a study, this position does not appear…

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Guidelines for communicating policy to travelers in a personalized way (I)

Guidelines for communicating policy to travelers in a personalized way (I)

The coexistence of different generations in the same company, from the purely analytical to the digital natives, such as the millennials, requires careful customization of messages and communication strategies. To this end, even the different employee profiles must be taken into account depending on their attitude towards technological developments or towards the journey itself. Here are a few guidelines to tackle this delicate task.
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