The 2nd edition of the whitepaper "ESG Roadmap for Business Travel," prepared by Forum Business Travel & Events in collaboration with Lufthansa Group, confirms the consolidation of sustainable policies in organizations, although inequalities persist between sectors and gaps in the traceability of information, especially in accommodation and ground transportation.
Read more
The event focused on co-creation as a new paradigm of engagement, where attendees are no longer spectators but active protagonists. Read more
New generations are no longer satisfied with just attending an event: they want to live it, feel it and co-create it. They are looking for purpose, authenticity and real connection. They want to participate, have their say and be part of a shared experience that reflects their values and their way of understanding the world. Read more
Attention, more experiences and correction: trends that are gaining ground in MICE tourism. This was analyzed by experts at the MICE Hub by Newlink. Read more
The MICE sector is facing a paradigm shift driven by new generations. During the second edition of MICE HUB by Newlink, professionals and experts reflected last week on how to design corporate events based on co-creation, purpose and authentic connection. The meeting took place at the Hilton Hotel in Barcelona, after the success of the first edition in Madrid last June. Read more
The III Innovation Summit Business Travel & MICE (ISBTM2025), held on July 2 and 3 at the Eurostars Madrid Tower, brought together nearly 400 professionals from the business travel and corporate events sector, consolidating its position as the benchmark forum in Spain. Read more