What guarantees should an SME ask for to entrust its travel to an agent working from home?

GONZALO CASAUBÓN, Sales Director for Spain of GRUPO TRANSHOTEL

 

A travel agent from home well prepared can meet the needs of SMEs with high degrees of satisfaction. It is not necessary to be in a specific office to provide a good service. In fact, there are already large travel multinationals that are experimentally serving companies with travel agents from home, and they are working successfully.

Now, to be able to carry out this activity, the agent must have enough technology and online tools to handle all the requests of the corporate client from home. Today this is possible thanks to the different management tools for any type of service, whether hotel, airline or transfers and, of course, also for the administrative management of reservations.

On the other hand, it is important that the travel agent has high communication and time management skills, since he/she must be in contact with suppliers and customers at all times when it comes to the management and resolution of unforeseen events and incidents.

Another important aspect to take into account in this type of work is to acquire the basic skills for commercial management to attract new customers, maintain and maximize existing ones, that is, to go beyond giving service and operational advice for each reservation.

Segmenting customers, analyzing products and profitability, making marketing and marketing and márketing or understanding sales from the point of view of attitude are necessary to be able to promote your activity among your new and existing customers, providing a differentiating value of advice, proximity and dedication.

 

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