TIS 2020 fills travel professionals with optimism

With a total of 1,263 in-person attendees from 16 countries visiting the Tourism Innovation Summit (TIS2020) from November 25-27 in Seville, tourism professionals are facing the immediate future with more optimism and determination. Among the scheduled sessions, the congress included a panel discussion moderated by Natalia Ros, co-founder of Forum Business Travel, dedicated to motivation.

Given the extraordinary circumstances in which the congress took place, with extensive restrictions on mobility in many countries, the 1,263 visitors1.263 in-person visitors from 16 countries were joined 3,891 visitors ‘online’ from 46 countries from five continents. Visitors were able to attend the 180 hours of conferences with more than 200 experts participating in the congress.

The three days highlighted the need to activate long-term strategies based on collaboration models between private industry and public administration;The aim is to develop long-term strategies, based on collaboration models between the private industry and the public administration, which will allow the recovery of travelers' confidence and the creation of sustainable and safe tourist destinations.One of the sessions was moderated by Natalia Ros, co-founder of Forum Business Travel  and editor of MeetIN, specifically the round table "Opening doors, inspiration for MICE Moving”, which counted with the participation of the participants; with the participation of Sònia Serracarbassa, director Catalunya Convention Bureau; María Rey, director of Meetings & Events for Spain ña of NH Hotel Group; Teresa Broccoli, president of MPI Iberian Chapter, and founder of World Innovation Alliance.

In her conclusions, Natalia Ros pointed out that «motivation is what will tip the balance of reactivation. And to foster it we have two tools: communication and training, with public and private collaboration in joint marketing actions based on data, technology and market intelligence.

SAFETY AND PREVENTION

Throughout the event, health safety and prevention were present from the very door of the congress. TIS2020 carried out a total of 1,263 antibody tests to the attendees, of which 800 were performed in the same premises of the congress center of Servilla (FIBES) and more than 400 at origin.

“We have opted to be the example that the revival of the tourism sector is possible with the realization of tests of this type, both in origin and destination, a measure that claims the sector to return to the activity as soon as possible”, says Silvia Avilés, director of TIS – Tourism Innovation Summit.

Avilés also thanks the collaboration and effort of the City Council of Seville to hold TIS in the city and the Junta de Andalucía, who “have opted for this international summit to revive tourism”.

The closing ceremony of TIS2020 counted with the participation of the President of the Government,Pedro Sánchez, to show his support for this meeting as a forum to promote innovation and digitization of the tourism industry. During his speech, Sánchez stressed that “we need country budgets, which undertake the transformations we are talking about, and that the tourism sector deserves, boosting it, modernizing it and also creating added value and quality employment”.