Companies are demanding more reliable information for the decarbonization of their business travel, citing a "huge disproportion" that exists in the various segments of Business Travel & MICE, according to a study conducted by Forum Business Travel & Events, in collaboration with Lufthansa Group.
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Companies are demanding more reliable information for the decarbonization of their business travel, citing a "huge disproportion" that exists in the various segments of Business Travel & MICE, according to a study conducted by Forum Business Travel & Events, in collaboration with Lufthansa Group.
Innovation Summit Business Travel & MICE (ISBTM) has held its second edition at the Eurostars Madrid Tower hotel with a great success of call: more than 300 travel professionals and corporate events in its two days of intense discussions and presentations, which have involved around 50 speakers from various segments. The congress served to reaffirm the sector's commitment to technology and socially and environmentally responsible travel. Read more
Ensuring the well-being and satisfaction of frequent travelers is one of the challenges facing the corporate travel segment. To achieve this, a number of changes must be made to travel policies. In this sense, "artificial intelligence (AI) and machine learning are improving the efficiency and experience of business travel," said Amaya Cabello, global travel manager at IE Business School, at the Innovation Summit Business Travel & MICE (ISBTM) event, recently organized in Madrid by the Forum Business Travel & Events training platform. Read more
The corporate travel landscape is constantly evolving, and with the advancement of technology, this sector is facing significant transformations that promise not only to improve the business travel experience but also to make it more efficient and sustainable. Recently, one of the most important meetings in the field of corporate travel was held, bringing together more than 300 industry professionals. This forum served as a vital space for discussion and exposure of innovative ideas, setting the future direction of business travel. Read more
The second edition of the Innovation Summit Business Travel & MICE (ISBTM) forum brought together more than 300 travel and corporate events professionals in Madrid on July 3 and 4 for two days of discussions and presentations with around 50 speakers from various segments. Read more