Joinup platform forecasts 20% growth in sustainable parking

Joinup, the technological platform specialized in sustainable corporate mobility, foresees a 20% growth in its parking service for the summer of 2025.

In the summer months, the increase in travel generates a peak demand for parking solutions, especially in train stations, airports and urban areas with high activity.

 

This projected growth is supported by a solid foundation: 

In 2024, Joinup already experienced a 50.7% increase in its parking service, idriven by growing demand from companies and frequent travelers looking for cost-effective, efficient solutions with a positive impact on sustainability.

Keys to Growth

Joinup has transformed the way companies manage corporate parking. Through its technology platform, it enables users to book, pay for and manage parking spaces in more than 2,000 locations, from airports and stations to key urban centers. This value proposition is especially relevant in contexts such as summer, where agility and availability make the difference.

In addition, the company is committed to integrating electric fleets into its valet service, along with parking lots that meet sustainability standards. These solutions not only improve the user experience, but also help companies meet their ESG commitments, reducing operating costs and unnecessary emissions.

Predictive intelligence and operational efficiency for companies

In order to anticipate demand, Joinup has begun to implement predictive algorithms that analyze user behavior and optimize seat allocation in real time. This technology not only reduces parking search time - one of the main sources of urban emissions - but also improves cost and resource control for travel managers and corporate mobility managers.

In addition, the centralized control from a single BackOffice allows companies to keep detailed track of their employees' service usage, with simplified billing and real-time environmental impact analysis.

Corporate mobility

For employees, the digital experiencewithout advances, tickets or administrative procedures is an added value that reduces stress and improves their quality of work life.

For companies, this type of solution reinforces their internal value proposition, fosters talent loyalty and facilitates the transition to more responsible mobility models. Joinup not only reduces costs, but also “simplifies the complex”.

Elena Peyró, CEO and co-founder of Joinup, stresses that “companies and users want solutions that are more ágile, sustainable and digital. Sustainability should not be a promise, but a real práctica on every journey”.